Privacy policy
Privacy Policy
Last Updated: September 18, 2026
Bora Concepts (“Bora,” “we,” “us,” or “our”) is based in Goldendale, Washington. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit bora.cards, use our athlete and customer portals, purchase products, sign up for marketing, participate in promotions, communicate with us, or otherwise interact with our services.
By using our Services, you acknowledge the practices described in this Privacy Policy.
Information We Collect
We may collect the following categories of information:
• Contact information, including your name, email address, mailing address, phone number, social-media handle, and other contact details you provide.
• Account and portal information, including account credentials, profile details, athlete information, sales activity, commission information, payment or payout details, tax information when required, and communications preferences.
• Order and transaction information, including products purchased, shipping details, order history, payment status, returns, discounts, promotional-code use, and customer-support history.
• Payment information, such as payment-card details or payment account information. Payments may be processed by third-party payment processors; Bora generally does not store complete card numbers.
• SMS opt-in and messaging information, including your mobile phone number, the date, time, and method through which you opted in, the language or disclosure shown at opt-in, consent records, message delivery and engagement information, opt-out requests, and related communication preferences.
• Marketing and promotional information, including survey responses, contest entries, referral information, advertising interactions, and preferences for products, athletes, teams, and content.
• Device and usage information, including IP address, browser type, device identifiers, operating system, pages viewed, links clicked, approximate location, referring URLs, and other information collected through cookies, pixels, analytics tools, and similar technologies.
• Information from third parties, including payment processors, ecommerce platforms, social-media platforms, advertising partners, analytics providers, athletes, teams, agencies, business partners, and publicly available sources.
How We Use Information
We may use personal information to:
• Provide, operate, maintain, and improve the Services.
• Process purchases, payments, shipping, returns, customer-service requests, commissions, and payouts.
• Create and administer customer, athlete, partner, or portal accounts.
• Communicate with you about your account, purchases, partnership activity, orders, programs, support requests, and transactions.
• Send marketing communications where permitted by law and consistent with your choices.
• Send SMS messages if you have provided the required consent, including transactional, account-related, promotional, product, event, athlete, or marketing messages.
• Personalize content, product recommendations, advertising, offers, and user experiences.
• Conduct analytics, research, testing, reporting, and internal business operations.
• Detect, investigate, prevent, and address fraud, security incidents, abuse, policy violations, and unlawful activity.
• Comply with legal obligations, enforce agreements, and protect the rights, safety, and property of Bora, our users, athletes, partners, and others.
SMS/Text Messaging Privacy
If you provide your mobile phone number and opt in to receive text messages from Bora, we may send recurring automated promotional and personalized marketing text messages, as well as transactional or account-related messages, using an automatic telephone dialing system or similar technology where permitted by law.
Your consent to receive marketing text messages is not a condition of purchasing any goods or services from Bora.
Message frequency varies. Message and data rates may apply.
You may opt out of SMS marketing messages at any time by replying STOP to a message you receive from us. For assistance, reply HELP or contact us using the contact information below.
We maintain records of SMS consent and opt-out requests to help administer our messaging program and comply with applicable legal requirements.
Mobile information will not be shared with third parties or affiliates for their own marketing or promotional purposes. We may share mobile information with service providers that help us deliver text messages or operate our business, such as messaging platforms, telecommunications providers, customer-support providers, and ecommerce technology providers, but only as necessary to provide the Services or comply with law. These service providers are not permitted to use your mobile information for their own independent marketing purposes.
If you opt out of marketing texts, you may still receive non-promotional messages that are necessary to provide requested services, complete transactions, administer your account, or comply with legal obligations, where permitted.
How We Share Information
We may share personal information with:
• Service providers that support our business, including ecommerce, hosting, payment processing, shipping, printing, marketing, analytics, communications, SMS delivery, customer support, security, legal, accounting, and technology providers.
• Athletes, teams, agencies, partners, and program participants, when necessary to administer athlete programs, product collaborations, commissions, marketing campaigns, sales reporting, giveaways, events, or other authorized business activities.
• Professional advisers, including attorneys, accountants, insurers, auditors, and financial advisers.
• Government authorities, law enforcement, or other parties when we believe disclosure is required or appropriate to comply with law, legal process, or governmental requests; to enforce our agreements; or to protect rights, safety, security, or property.
• Business transferees, in connection with a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or other business transaction.
• Other parties with your consent or at your direction.
We do not sell your personal information in exchange for money. We do not share SMS opt-in data or mobile phone numbers with third parties for their own marketing or promotional purposes.
Cookies and Advertising
We and our service providers may use cookies, pixels, tags, web beacons, SDKs, and similar technologies to operate the Services, remember preferences, analyze performance, understand user activity, measure advertising, and deliver more relevant marketing.
Some advertising partners may use information collected through cookies or similar technologies to help us show ads on other websites or platforms. You may be able to manage certain cookie preferences through your browser settings or through available industry opt-out tools. Disabling cookies may affect certain features of the Services.
Data Retention and Security
We retain personal information for as long as reasonably necessary to provide the Services, fulfill the purposes described in this Privacy Policy, maintain business records, resolve disputes, enforce agreements, comply with legal obligations, and protect against fraud or misuse.
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no internet transmission, electronic storage system, or security method is completely secure, and we cannot guarantee absolute security.
Your Choices and Rights
Depending on your location and applicable law, you may have rights to request access to, correction of, deletion of, or information about our processing of your personal information.
You may:
• Opt out of marketing emails by using the unsubscribe link in the email.
• Opt out of promotional text messages by replying STOP.
• Request help with SMS messages by replying HELP.
• Update certain account information through your account or portal, if available.
• Contact us to request access, correction, deletion, or other privacy-related assistance.
We may need to verify your identity before responding to a privacy request. We may also retain certain information when required or permitted by law, including for fraud prevention, accounting, tax, legal, security, and recordkeeping purposes.
Children’s Privacy
Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 without appropriate consent. If you believe a child has provided us personal information in violation of applicable law, please contact us so we can review and take appropriate action.
If Bora works with athletes or other individuals under 18, we may collect and use information only as appropriate for the relevant program and in accordance with applicable law, contractual obligations, and any required parent or guardian authorization.
Third-Party Links and Services
Our Services may contain links to third-party websites, social-media platforms, payment processors, ecommerce tools, athlete pages, or other services. We are not responsible for the privacy practices, content, or security of third parties. We encourage you to review the privacy policies of those third parties before providing information to them.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will post the updated version and revise the “Last Updated” date above. If changes are material, we may provide additional notice where required by law.
Contact Us
If you have questions about this Privacy Policy, your personal information, or Bora’s SMS messaging practices, contact us at:
Bora Concepts
Goldendale, Washington, United States
Email: founder@bora.cards
Website: bora.cards
If you have questions about this Privacy Policy, your personal information, or Bora’s SMS messaging practices, contact us at:
Bora Concepts
Goldendale, Washington, United States
Email: founder@bora.cards
Website: bora.cards